Signs of His Times
- Jan 24, 2024
- 2 min read
Signs of His Times


I have to say that I've been somewhat remiss in not mentioning something that I'm sure many have noticed during your forays into the shop over the last six months or more:
Signs have seemingly sprouted up everywhere on our floor.
They're like mushrooms after a rain or perhaps more like hummingbirds upon a flower signaling that life, as well as wine, is an ambrosia for the taking.
Where have they all come from you may ask? Well, for over 15 years I hand scribbled notes on wines but never enough of them, and few were legible, so early last year I tasked Brandon with doing better.
It took a little while for us to settle on a size and format to keep using and then some track for Brandon to build up a full head of steam
on the project. That said, over time he has turned into a
Mighty Locomotive of Vinous Font

Part of that was his ability to devote time to crafting the flowery descriptions on the signs. He now has more time for that given his commitment to the shop. Even more important is his ever increasing knowledge of the wines on our floor and in general. Nowadays he has tasted virtually every new wine we bring in, and the majority of everything else on the floor as well. His experiences participating in our tastings with vendors and winemakers as well as trade events over time have added important information and depth of understanding to go along with his
WSET Level 2 Sommelier Certification with Merit.
That sign, by the way hangs near the register at the front of the shop.
However, I know that may be more interested in the hundreds of signs on the floor as you peruse what we have on hand, think of more questions to ask of us as well as what might work with dinner, a party, or perhaps just to accompany a toast to somebody.
May I suggest a small one to Brandon?
After all, he loves mushrooms in the wild and in his meals, he keeps chugging away on sign production and he flits here, there and everywhere like a hummingbird with an endless supply of nectar, energy and, as I'm well aware after 31 years, WORDS!









































What a wonderful behind-the-scenes story! It's inspiring to see the dedication Brandon has put into creating informative wine signs and continuously expanding his knowledge. Clear, engaging communication makes all the difference, whether it's in a wine shop or across cultures. Just as these signs help customers make informed choices, a NAATI Certified Translator helps ensure that important messages are communicated accurately and meaningfully to diverse audiences. Great read!
What a wonderful behind-the-scenes story! It's great to see the dedication that goes into creating informative wine signage and helping customers make confident choices. Brandon's growing expertise, passion, and commitment truly shine through, making the shopping experience even more enjoyable. In the same way, NAATI Certified Police Report Translation relies on professional knowledge, accuracy, and attention to detail to ensure official documents are accepted for legal, immigration, and administrative purposes. Thanks for sharing this engaging glimpse into the people and passion behind the shop!
What a wonderful behind-the-scenes story! It's great to see the thought, knowledge, and passion that Brandon brings to creating informative wine signs that help customers discover new favorites. His growing expertise and dedication clearly enhance the shopping experience, making each visit more engaging and enjoyable. Likewise, Interpreting Services play an important role in helping people communicate clearly across languages, ensuring that valuable information and experiences are accessible to everyone. Keep up the fantastic work!
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I really enjoyed reading this. The behind-the-scenes story about how the wine signs came together gives the shop a more personal feel, and it's great to see Brandon's knowledge and dedication recognized. I actually found this post while browsing different topics, including MyMathLab Answers, and ended up appreciating the thoughtful storytelling here. Thanks for sharing it.